用創(chuàng)意賦能商業(yè)創(chuàng)新 打造有影響力的品牌｜歐賽斯外籍創(chuàng)意總監(jiān)Aleksandra專(zhuān)訪(fǎng)
歐賽斯精英訪(fǎng)談｜共同的成長(zhǎng) 傾聽(tīng)員工的心路歷程
員工訪(fǎng)談是企業(yè)文化中不可忽略的。每一位公司人員都是企業(yè)發(fā)展的DNA，它決定了公司的性格和命運(yùn)。他們也許只是員工中普通的一員，但他們用工作表現(xiàn)與態(tài)度詮釋著企業(yè)文化與理念。
在歐賽斯優(yōu)秀企業(yè)文化的激勵(lì)下，涌現(xiàn)出了許許多多的愛(ài)崗敬業(yè)的優(yōu)秀員工！他們把活力獻(xiàn)給歐賽斯，將激情燃燒在工作上，給我們樹(shù)立了值得借鑒和學(xué)習(xí)的榜樣！為此，歐賽斯開(kāi)展了定期的「員工訪(fǎng)談」活動(dòng)，分享小伙伴們?cè)跉W賽斯這些年的成長(zhǎng)之路，分享他們對(duì)工作對(duì)事業(yè)的職場(chǎng)感悟，以及關(guān)于品牌、市場(chǎng)營(yíng)銷(xiāo)等的看法和想法。
本期出場(chǎng)的是歐賽斯外籍創(chuàng)意總監(jiān)Aleksandra Ikonomova。
個(gè)人簡(jiǎn)介：通過(guò)敏銳的流行趨勢(shì)嗅覺(jué)提升品牌DNA。在IT、醫(yī)療保健和汽車(chē)行業(yè)等領(lǐng)域的市場(chǎng)策劃、企業(yè)設(shè)計(jì)和品牌重塑方面有10年以上的國(guó)際經(jīng)驗(yàn)，及海外遠(yuǎn)程領(lǐng)導(dǎo)團(tuán)隊(duì)工作經(jīng)驗(yàn)。曾任New Men’s Business Accelerator （中歐私立大學(xué)，獲美國(guó)航天局認(rèn)可）設(shè)計(jì)教授。
服務(wù)過(guò)的客戶(hù)：Novartis, Pfizer, Allergopharma, Geuder, Alere, Philips Respironix, Alcon, RegDesk, Asseco, ShadowGrid, Cartier, Kenzo, Lakme, OWAY, InSight Organic, Chopard, Tag Heuer, Misaki Monte Carlo, Chloe, Depileve, Servpro, Sino Engineering and many others.
OSENS：你來(lái)自馬其頓共和國(guó)，國(guó)內(nèi)人很多都沒(méi)聽(tīng)過(guò)。請(qǐng)先跟大家介紹下你的家鄉(xiāng)吧。Well, you came from Republic of Macedonia， most of the Chinese people haven’t heard of it. Would you please describe about your hometown?
Aleksandra：Macedonia timeless. At least this was my country`s slogan when I left. Feels like “Frozen in time”. This place you can find deep moral values that world has forgotten. People are religious, honest, unusually friendly and very direct: on their face you can read how they really feel, being polite is not our virtue.
If I may allow myself to compare for Chinese friends to understand, our lifestyle is alike Sichuan, and the city looks like Wuxi. Kids grow up in mud, bugs and water streams, and passengers talk with strangers as their next-door neighbors. Top water is drinkable, and the food is organic. Each fruit has different shape and color and food smells like village. The education is free.
永恒的馬其頓，這是我離開(kāi)的時(shí)候我們國(guó)家的形象口號(hào)，就像“時(shí)間凝結(jié)”了一樣的意思。在馬其頓你會(huì)發(fā)現(xiàn)人們?nèi)员Ａ糁苌畹膫鹘y(tǒng)道德價(jià)值觀，而這早已被全世界很多人丟棄。這里的人們有宗教信仰，真誠(chéng)，通常都很直接和友善：可以從他們的臉上知道他們的喜怒哀樂(lè)，形式性禮貌不是我們的美德。
為了中國(guó)朋友更好地理解，請(qǐng)?jiān)试S我用中國(guó)城市做下對(duì)比，我們的生活方式跟四川人很像，城市的話(huà)跟無(wú)錫很像。小朋友們?cè)谧ツ嗤?/span>、玩昆蟲(chóng)、蹚小河的游蕩玩耍中慢慢長(zhǎng)大。廚房水龍頭的水是可以喝的。食物是天然有機(jī)的。各式各樣顏色的水果，食物聞起來(lái)有鄉(xiāng)野味道。教育是免費(fèi)的。
斯科普里已經(jīng)變成了投資天堂，去年我們斯科普里市被認(rèn)定為歐洲IT行業(yè)最具性?xún)r(jià)比的城市。我們國(guó)家位列全球最容易做生意的國(guó)家前十名已經(jīng)好幾年了（世界銀行發(fā)布）。我不在的日子里，我的國(guó)家發(fā)展得非常好。
Now Skopje became investment paradise, last year my city was classified as the most cost-efficient city in Europe for doing business in IT and several years already we are in the world TOP10 countries Easy for Doing business (by the World’s Bank). My homies are doing a great job without me J
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OSENS：您什么時(shí)候來(lái)的中國(guó)？當(dāng)時(shí)來(lái)中國(guó)是因?yàn)椋?/span>When did you come to China? For what reason?
Aleksandra： Progress. “One billion customers” market and Digital Society is enough reason to taste how the future looks like. The marketplace is very colorful and super-sensitive, every district have unique behavior and it needs deep analysis and complex planning to utilize market`s great absorption power.
I came 2 years ago. My country has a very smalland homogeneous 2 million people market. And the market is homogeneous because all costumers behave the same，same mindset，same environment， same religion，It’s like one target market. And majority of the businesses are franchises.
Here we work“ad hoch”projects, made from scratch. And I like the feeling “First time right”.
是因?yàn)橹袊?guó)的發(fā)展。十多億的消費(fèi)者市場(chǎng)和數(shù)字化社會(huì)足以讓人想知道未來(lái)會(huì)是什么樣。市場(chǎng)豐富多彩，而且非常敏感，每個(gè)地區(qū)的人們都有其獨(dú)特的行為，需要深入的分析和復(fù)雜的計(jì)劃才能利用這具有巨大吸引力的市場(chǎng)。
我是兩年前來(lái)到中國(guó)的。我們國(guó)家只有200萬(wàn)人口，市場(chǎng)很小而且非常同質(zhì)化。市場(chǎng)同質(zhì)化是因?yàn)槿藗兊钠孟嗤?，同樣的思維，同樣的環(huán)境，同樣的信仰，就像一個(gè)目標(biāo)市場(chǎng)。
大多數(shù)企業(yè)都是特許經(jīng)營(yíng)企業(yè)。
在這里，我們工作都是一階段一階段的，從頭開(kāi)始做起，我第一次有了正確的感覺(jué)。
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OSENS：什么原因促使你留在中國(guó)發(fā)展？What were the reason that lead you stay in China and pursue your career?
Aleksandra：I didn`t came to stay. I came on a project. But as I can see no one leaves Shanghai. This city is pure elixir of life, diversity and fresh energy. I love the local mentality, people are warm and flexible, they respect your personal space and there is a general feeling of positive anxiety that push you to dream high.
I`m embarrassed to say, but when I get back home for holidays, I miss Chinese food.
Companies are working, the market is functioning, and most impressive part is how fast the government reacts on emergencies and manage to digitalize all the processes online in “no time”. Mobile payments, face recognition, strong cyber security, everything works here and works super-fast. Money are not problem: here we buy time!
我本來(lái)沒(méi)有留下的打算。我參與了一個(gè)項(xiàng)目。但據(jù)我所知，來(lái)過(guò)的人，沒(méi)有離開(kāi)上海的。這個(gè)城市很有生命力、多元化、且很鮮活。 我喜歡當(dāng)地人的性格，人們待人熱情，頭腦靈活，他們尊重你的個(gè)人空間，有一種普遍的正向的焦慮，讓你夢(mèng)想飛得更高更遠(yuǎn)。
不太好意思講，當(dāng)我度假回家時(shí)，我非常想念中餐。
企業(yè)在發(fā)展，市場(chǎng)在運(yùn)行，最令人印象深刻的部分是政府對(duì)緊急情況做出反應(yīng)的速度非常快，并設(shè)法“即時(shí)”將所有流程線(xiàn)上化、數(shù)字化。移動(dòng)支付、面部識(shí)別、強(qiáng)大的網(wǎng)絡(luò)安全性，任何事情都可以在這里發(fā)生，并且發(fā)生地非?？?/span>。錢(qián)在這里不是問(wèn)題，人們用錢(qián)買(mǎi)時(shí)間！
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OSENS：作為一個(gè)外籍創(chuàng)意總監(jiān)，在工作中或者與客戶(hù)的交流中，是否遇到過(guò)什么困難和挑戰(zhàn)？As a foreigner creative director, have you ever met some difficulties and challenges in your work or in your communication with the clients?
Aleksandra：China is a new world. We are like black and white: Our taste is different, our expectations are different, the way we express feelings is different. Understanding of local market behavior is a real challenge and I read mountains of books, watch hours of video tutorials and talk to locals to understand the “l(fā)ocal mindset “and compare.
Please allow me to say few simple examples:
We like cat eyes, you like double eye lid
We like chocolate skin, you like pale
We like small nose, you like bridge nose …
（Image: Difference in buyer`s tastes between western and Chinese market）
（圖片：中西方市場(chǎng)消費(fèi)者品味的差異）
To not even mention “How you buy products”.
The work style is also very different. Chinese go deep and wide, Westerners work concentrated and simple, also we both appreciate “fast”.
中國(guó)是一個(gè)新世界。與客戶(hù)的溝通交流就像黑與白：我們的品味不同，期望不同，表達(dá)的方式也不同。了解本地市場(chǎng)行為是一個(gè)真正的挑戰(zhàn)，我閱讀了大量書(shū)籍，觀看了很多的視頻教程，并且與本地人交談以了解“本地人的心態(tài)”并進(jìn)行對(duì)比。請(qǐng)?jiān)试S我用以下的例子來(lái)說(shuō)明：
我們喜歡單眼皮，你們熱愛(ài)雙眼皮，
我們喜歡巧克力膚色，你們推崇白色膚色，
我們喜歡小鼻子，你們熱愛(ài)高鼻梁。
更別提如何購(gòu)買(mǎi)產(chǎn)品的途徑和方式。
工作風(fēng)格也非常不同。中國(guó)人喜歡發(fā)散和延伸，西方人喜歡聚焦和簡(jiǎn)單，我們都喜歡“快”。
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OSENS：創(chuàng)意如何給商業(yè)帶來(lái)價(jià)值？How creativity brings value to business？
Aleksandra： Today being different and necessary is a matter of “Life or death”. The highest form of creativity is when the brand manages to position as Opinion leader on the market and influence the behavior of the whole industry. This way competitors cannot copy, they can only follow what you do. Your brand will become a trend setter, decision maker and“No better option”in the industry, as long as you do the things right. The moment you stop being creative, the competition eats you, the brand slowly vanish, and people forget you. You stop being “The one”.
The process of producing an Opinion leader is delicate and requires not only mad creativity, but deep scanning of the market, experience-intensive work and precise forecasting of the future trends. It`s a dreaming based on math.
今天，與眾不同和不可或缺是“生死攸關(guān)”的問(wèn)題。創(chuàng)造力的最高形式是品牌要設(shè)法在市場(chǎng)上成為意見(jiàn)領(lǐng)袖，并影響整個(gè)行業(yè)的行為。這樣，競(jìng)爭(zhēng)對(duì)手就無(wú)法復(fù)制，他們只能跟隨你，你做什么，他們做什么。只要您做了正確的事（歐賽斯稱(chēng)之為找到井口：做正確的事），您的品牌就會(huì)成為行業(yè)的潮流引領(lǐng)者，決策者和“第一選擇”。 當(dāng)您停止創(chuàng)造力的那一刻，競(jìng)爭(zhēng)就會(huì)吞噬您，品牌慢慢消失，人們會(huì)忘記您。您將不再是“第一和唯一”。
產(chǎn)生意見(jiàn)領(lǐng)袖的過(guò)程非常微妙，不僅需要瘋狂的創(chuàng)造力，還需要對(duì)市場(chǎng)進(jìn)行深入的掃描，需要大量的實(shí)踐經(jīng)驗(yàn)工作以及對(duì)未來(lái)趨勢(shì)的精確預(yù)測(cè)。這是基于數(shù)學(xué)的夢(mèng)想。
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OSENS：你在歐賽斯工作有兩年了，首先，非常感謝，你工作很棒！我想問(wèn)的是，歐賽斯吸引并留住你的原因是？
It’s already two years now since the time you started working in Osens and we are grateful to you for all your amazing work. And my question is why you choose and stay at Osens?
Aleksandra：I love my colleagues. We are so many; the interaction is really easy, and we understand each other. Especially after they established the new administration management, each individual is taken seriously, and we trace the personal growth of each colleague in a direction to maximize his output, depending on what he is passionate about.
We redesigned the offices in Biophilic style, feels as you`re working outside in nature, the offices are very bright with natural light and purified oxygen; we work on latest equipment; use best recourses and the company pays serious attention on ergonomic environment. The in-house training center (of experienced practitioners and professors) does unbelievable job in upgrading our skills on a daily basis. Remunerations are very stimulating, and you can feel strong sense of belonging.
Clients list covers companies TOP3 in their industry and working with serious budgets allows us higher creative freedom and better results. I`m also proud to say we maybe are the first Full-case branding digital agency in China.
我愛(ài)我的同事們。公司有不少同事；互動(dòng)很簡(jiǎn)單，我們彼此了解。尤其是建立了新的行政管理部門(mén)之后，每個(gè)人都受到重視。我們追蹤每個(gè)人的成長(zhǎng)，以便激發(fā)他們的最大潛能，當(dāng)然會(huì)根據(jù)每個(gè)同事的興趣和熱情出發(fā)。
我們重新設(shè)計(jì)了親自然風(fēng)格的辦公室，感覺(jué)就像你在外面的大自然中工作一樣。辦公室窗明幾凈，自然光線(xiàn)充足，空氣新鮮。我們使用最新的辦公設(shè)備；使用最佳資源，公司對(duì)培訓(xùn)非常重視。內(nèi)部培訓(xùn)中心（由經(jīng)驗(yàn)豐富的項(xiàng)目組人員和歐賽斯內(nèi)部專(zhuān)家組成），每天在提升我們的工作技能方面，做得令人難以置信。薪酬非?？捎^，你會(huì)感到強(qiáng)烈的歸屬感。
客戶(hù)名單涵蓋了各行業(yè)中的TOP3公司，在預(yù)算充足的情況下，我們可以享有更大的創(chuàng)作自由并探索更好的結(jié)果。我也很自豪地說(shuō)我們可能是中國(guó)第一家全案數(shù)字化品牌戰(zhàn)略咨詢(xún)公司。
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OSENS：說(shuō)說(shuō)在歐賽斯工作以來(lái)，最大的感觸或收獲吧。 Tell about the greatest feeling or harvest since you worked for Osens.
Aleksandra：I work in the Empowerment center. My job is to (1) Inject ideas into teams, (2) Workflow facilitation and (3) Consistency control. We try to make the workflow more simple, faster and automatize all repetitive activities. We analyze all documents, we find what is most often used, then converting repetitive patterns into “Easy to use” template.
Issuing the two books “100 Brand New Lessons”and “OSENS Brand Toolkit” for busy leaders was a real relief. The market is the most honest feedback we can get. I remember the moment when a friend send me emoji by WeChat that OSENS just released. People really like our work and it gone viral.
From recently we cooperate with a library that sells future trends, and now we can offer clients an ultra-modern visuals, 1-2 years before the trends are released in public.
我在賦能中心工作。 我的職責(zé)是（1）將想法注入團(tuán)隊(duì)（2）簡(jiǎn)化工作流程，以及（3）進(jìn)行一致性控制。 我們?cè)噲D使工作流程更簡(jiǎn)單、更快，并使所有重復(fù)活動(dòng)自動(dòng)化。 我們分析所有文檔，找到最常用的文檔，然后將重復(fù)模式轉(zhuǎn)換為“易于使用”模板。
（歐賽斯911超級(jí)品牌日的時(shí)候）我?guī)椭β档念I(lǐng)導(dǎo)發(fā)行了兩本書(shū)“ 100個(gè)品牌摯識(shí)點(diǎn)”、“ OSENS品牌工具包”，（對(duì)我自己來(lái)說(shuō)）是很大的安慰。市場(chǎng)是我們可以獲得的最真實(shí)的反饋，我還記得當(dāng)初OSENS剛剛發(fā)布（這兩本書(shū)）的時(shí)候，一個(gè)朋友通過(guò)微信發(fā)送給我表情包的那一刻。人們真的很喜歡我們的工作成果，并且它被廣為傳播。
從最近開(kāi)始，我們與出售未來(lái)趨勢(shì)的圖書(shū)館有了合作，我們可以在趨勢(shì)公開(kāi)發(fā)布之前的1-2年為客戶(hù)提供超現(xiàn)代的視覺(jué)效果。
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OSENS：現(xiàn)在的全球美學(xué)流行趨勢(shì)是什么？歐賽斯如何把握創(chuàng)新？What are the current trends in global pop aesthetics? How does OSENS grasp innovation?
Aleksandra：
The latest trend inspection we did, shows 3 main directions:
(1) Easy Life - People will strive for rich experiences instead of possessing material goods and saving time for life pleasures will be in first plan.
Non-ironing materials and multi-functional 360 interior concepts (work/ live/ sleep) that fit in the new micro-apartments.
(2) Biophilia – Imitating the nature, we will adjust the living space to look as we are living outside in nature. Abundance of daily sunlight, oxygen purifying plants, natural furniture, water fountains, stones, fire candles and unprocessed glass indoors.
(3) Emotional Design - Home is a living testament of your life: Souvenirs, children artwork, freestyle doodles, and stain of color. Memories placed with pride. Technology is moving away from screens into products which simulate a “hug” or a “heartbeat” of a loving person.
OSENS in future will provide the user more offline products for people to connect and an escape from the industrial world. New materials will be cozy and easy to clean, to fit the modern super-busy lifestyle. Your products will look like it’s not “Out of Catalogue”, very personal and warm. New findings promise “Back to habitat” designs and materials.
我們最近做得趨勢(shì)研究，表明主要有3個(gè)方向：
（1）輕松生活-人們追求豐富的人生體驗(yàn)，而不是物質(zhì)財(cái)富，節(jié)省時(shí)間以享受生活樂(lè)趣將是首要計(jì)劃。
適用于新微型公寓的非熨燙材料和多功能360室內(nèi)概念（工作/生活/睡眠）。
（2）親自然設(shè)計(jì)–模仿自然，我們將調(diào)整生活空間，使其看起來(lái)像我們生活在室外的大自然之中。室內(nèi)有大量的日光，有空氣凈化設(shè)備，天然家具，噴泉，石頭，蠟燭和未加工的玻璃等。
（3）情感設(shè)計(jì)- 家里是您生活的有力證明：紀(jì)念品，兒童藝術(shù)品，自由式涂鴉和彩色污漬。值得自豪的回憶。科技正在讓“回憶”消逝，通過(guò)利用屏幕模擬愛(ài)人的“擁抱”或“心跳”。
未來(lái)，OSENS將為用戶(hù)提供更多線(xiàn)下產(chǎn)品，以供人們連接的同時(shí)可以逃離工業(yè)世界。新材料將舒適且易于清潔，以適應(yīng)現(xiàn)代超繁忙的生活方式。您的產(chǎn)品看起來(lái)像不是“目錄外”，而是非常個(gè)性化和熱情。新發(fā)現(xiàn)的設(shè)計(jì)和材料有望實(shí)現(xiàn)“回到棲息地”的感覺(jué)。
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OSENS：說(shuō)說(shuō)你對(duì)品牌咨詢(xún)的理解。About brand consulting, talk about your opinion and comprehend.
Aleksandra：See the brand as a real person:
(1) “His Character” is the Quality of the brand;
(2) “His Look” is the Design part;
(3) “His Friends” are the Costumers.
If you want to marry this person, OSENS did a really good job.
In short, we trigger feelings (blend Oxytocin & Dopamine and you get a social brain cocktail for making decisions without thinking). As an influencer company, who dictate market trends, we bear great responsibility. Today in modern societies, in absence of religion, people believe in movies and advertising, because they need a standard “How to behave”. We have to be very careful what we serve to the audience.
將品牌視為真實(shí)人物的話(huà)：
（1）“他的品格”是品牌的品質(zhì)；
（2）“他的外觀”是設(shè)計(jì)部分；
（3）“他的朋友”是顧客。
如果你想嫁給這個(gè)人，OSENS做得很好（品牌戰(zhàn)略咨詢(xún)方面）。
簡(jiǎn)而言之，我們會(huì)觸發(fā)感覺(jué)（將催產(chǎn)素和多巴胺混合，您會(huì)得到社交大腦的幫助，無(wú)需思考就可以做出決定）。作為一個(gè)引領(lǐng)市場(chǎng)趨勢(shì)的，有影響力的公司，我們責(zé)任重大。 今天，在現(xiàn)代社會(huì)中，由于沒(méi)有宗教信仰，人們相信電影和廣告，因?yàn)樗麄冃枰獦?biāo)準(zhǔn)的“行為方式”。我們必須非常謹(jǐn)慎地為消費(fèi)者提供服務(wù)。
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OSENS：哪件事或者哪個(gè)人對(duì)你的思維方式影響最大？Which thing or Which person influenced you the most?
Aleksandra：My colleagues from the Empowerment center are my new HEROES in life. Wenwen and Pang act as firefighters, when we struggle with time and the deadlines are burning. They stay warm and calm so as project go smooth and make the team feel unbeatable sense of belonging in OSENS.
I cannot forget my mom who is the bridge between home and here and so much tries to make my life here easier. And since I`m struggling with self-discipline, I found my role model into the Chinese military, even keep a photo of a solider on my desk, just as a reminder.
賦能中心的同事是我心目中的新英雄。當(dāng)我們?cè)?/span>趕時(shí)間并且截止日期越來(lái)越緊迫時(shí)，雯雯和張鵬充當(dāng)消防員（哪里需要上哪里）。他們溫暖、鎮(zhèn)定，協(xié)助項(xiàng)目順利進(jìn)行，并使團(tuán)隊(duì)對(duì)OSENS擁有極強(qiáng)的歸屬感。
我不能忘記我的媽媽?zhuān)羌?/span>里和這里之間的橋梁，還有很多嘗試使我在這里的生活更輕松。 而且由于我正在與自律作斗爭(zhēng)，我發(fā)現(xiàn)了中國(guó)軍人是自己的榜樣，甚至在辦公桌上留了一個(gè)士兵的照片（小編偷偷地告訴大家，其實(shí)是王一博的軍裝照?），以提醒自己。
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OSENS：除了工作之外，你還有哪些興趣愛(ài)好？Except the work , what are your hobbies and interests ?
Aleksandra：I read as much as I can, mainly books related with the differences between East and West, Medicine, Technology, Innovations, Human Behaviour and Art.
我會(huì)讀盡可能多地閱讀，主要是關(guān)于東西方的差異的書(shū)，像醫(yī)學(xué)、科技、創(chuàng)新、人的行為以及藝術(shù)等有關(guān)的書(shū)。
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OSENS：你未來(lái)的計(jì)劃是什么？What are your future goals?
Aleksandra： I live here, rational step was to learn the Chinese language. From 2 months ago I started taking intensive classes after work, so I can feel more local.
I feel my job in OSENS requires better understanding of the modern human lifestyle in digital society. So, I’m about to sign pHD on Fudan university for Social Engineering. It`s a newfound skill that treats the Human element and involves understanding how human make decisions, what motivates them, and how to control your own emotions while exploring those same processes in others.
I really want to get closer our world with China. We notice nowadays, western people are behaving more like Asians, and Asians are westernizing so I wish as a digital branding agency, OSENS can influence more in breaking culture barriers and finding common ground in two opposite tastes.
We are working on it.
我住在這里，理性的計(jì)劃當(dāng)然是學(xué)習(xí)中文。從2個(gè)月前開(kāi)始，我下班后開(kāi)始密集上課，以便讓自己感覺(jué)更加本地化。
我覺(jué)得我在OSENS的工作需要更好地了解數(shù)字社會(huì)中的現(xiàn)代人類(lèi)生活方式。 因此，我準(zhǔn)備讀個(gè)復(fù)旦大學(xué)社會(huì)工程學(xué)的博士。它是一種新發(fā)現(xiàn)的技能，可以處理人的行為因素，包括理解人如何做出決定，如何激勵(lì)他們以及如何控制自己的情緒，同時(shí)探索其他人的過(guò)程。
我真得很希望我們的世界與中國(guó)的聯(lián)系能更加密切。我們注意到，如今，西方人的行為越來(lái)越像亞洲人，而亞洲人正在西化，所以我希望，作為數(shù)字化品牌戰(zhàn)略咨詢(xún)公司，OSENS能夠在打破文化障礙和在兩種截然不同的文化中探尋共同點(diǎn)方面發(fā)揮更大的影響。
我們正在做這件事。
